Meama company says it will continue advertising on UK-sanctioned Georgian TV channels

The Georgian beverage company Meama has rejected claims that it refused to cooperate with two of Georgia’s television channels, saying that advertising will continue as normal despite the outlets being sanctioned by the United Kingdom.

In a statement on social media on Sunday, the company said it had not declined cooperation with TV Imedi and POSTV.

Meama explained that it had been asked by a specific media outlet whether it would transfer funds to a sanctioned account. The company said it responded that such a transaction could not be carried out.

It added that advertising in widely viewed media platforms was important for its business operations and that suspending placements could result in significant financial losses.

The company confirmed that advertisements will continue to be placed on both television channels in the usual manner.